LITTLE is Growing Up!!!!

February 13th, 2013

LITTLE by Darin Michelle grew from inspiration. I was inspired by Johnny Cupcakes, The Hundreds, Benny Gold and many more! I started this project for fun and couldn’t have imagined that it would grow the way it did in the last four years! I spent the last year gaining new inspiration, traveling, getting feedback about my brand and rediscovering the artist within me. My passions and inspirations grew!

Thanks to my current Indiegogo campaign, I was able to raise $1,200 to go towards expanding my brand into a brand that gives back. I want to give to non-profits and charities that I love through my business. They work so hard at what they do and I want to show them how much my friends, customers and I appreciate them by giving a portion of my profits to them. While creating new pieces and a new look for this transition, I asked myself, “What would LITTLE look like grown up?” So, of course, I started working towards what that looked like. In the process, I got new inspiration, a new muse and a new focus!

I developed a concept called 19FIFTYTHREE. An accessory and custom print brand inspired by my mom (yup, you Cheryl!). Like my mother, the style is a little bohemian and a little rock and roll! Eight dollars of every purchase will go towards a different charity or non-profit every month! Creating this brand and concept was beyond joyful! I’ve known my muse since I was born (literally!) and the inspiration came easy!

LITTLE by Darin Michelle has been a HUGE part of my life for almost 4 years! So much fun and so many new friendships have come out of this brand!  To say that LITTLE is going out of business or retiring would be too sad! LITTLE by Darin Michelle is growing up! It’s still me, creating! 19FIFTYTHREE will carry the same spirit and positive mentality that LITTLE has for almost 4 years!

THANK YOU!!!!! For all of your support, love, prayers and much more over the years! Thank you for the photoshoots, the nights at Tsunami, the pop-up shops, the interviews and everything in between!

THANK YOU FOR LETTING ME EXPRESS MYSELF AND BE APART OF YOUR LIFE THROUGH CLOTHING!!!!

Our virtual doors will be open for another few weeks! I’ve cleaned up the online shop and updated the inventory! There’s not a ton, but there is still some left and once it’s gone, it’s really gone!

Stay tuned for all 19FIFTYTHREE updates and in the meantime, scoot on over to www.19FIFTYTHREE.com

xoxoxoxoxoxoxoxoxoxoxox……..